This is where it started. Our Ocean City shop on Asbury Avenue has been the go-to donut stop for shore families since we first opened our doors in 2011. Locally owned and operated, we’ve spent over a decade building something special here — and every summer, the same families walk through that door, and every summer, we’re ready with hot, hand-dipped cake donuts made to order, right in front of you.
We’re not just a donut shop. We’re part of your Ocean City story — the box you carry down to the beach, the flavor your kids ask for by name, the first stop on your first morning of vacation. That’s what we’re here for.
What to Order in Ocean City
O.C. Sand — Our most popular donut, and it was made for this town. A traditional cake donut kissed by a warm honey glaze and rolled in our special cinnamon sugar blend. Named after the beach that’s a few blocks away. If it’s your first time, start here.
The PruneWich — Our signature breakfast sandwich. A freshly-glazed hot donut turned into a French Toast masterpiece, stacked with egg, cheese, and your choice of premium breakfast meats. You’ll understand the hype after one bite.
Bay Breeze Latte — Our house espresso blended with banana and chocolate. Available hot, iced, or frozen. It’s the drink that keeps people coming back even after they’ve already had their donut.
See everything we make on the full menu.
Hours & Season
Open daily, 7am to noon, all season. Holiday weekends can shift things — follow @fracturedprunenj on Instagram for the latest.
Getting Here
Address: 1225 Asbury Ave, Ocean City, NJ 08226
Phone: (609) 399-0482
Email: fpocnj@gmail.com
We’re on Asbury Avenue between 12th and 13th Streets, a short walk from the Ocean City Boardwalk and beach. Parking: street parking along Asbury Avenue — some metered spots, some free. Arrive early in peak summer for the best selection.
What Our Customers Say
“We came here a couple of times during our week in Ocean City and will definitely be back.”
4.7 stars from over 500 Google reviews. Ocean City regulars know: once you try a hot, made-to-order Fractured Prune donut, the box donuts back home just don’t compare.
We took gold for donuts in the Best of Jersey Shore awards three years in a row (2023, 2024, 2025), with silver in 2022 and 2026.
Order Online
Skip the line and order ahead for pickup at our Ocean City location. Place your order online and we’ll have it hot and ready when you arrive.
Also down the shore: Sea Isle City · North Wildwood Boardwalk